Béni Mellal-Khénifra region
Béni Mellal-Khénifra is an agricultural region dominated by Tadla irrigated perimeter (olive trees, citrus) and Khouribga phosphate hub (OCP HQ). Strong emigration to Italy (Béni Mellal = #1 source of MRE in Italy).
Key figures
Capital
Béni Mellal
Population
2.6M
Regional GDP
50 Md MAD
National GDP share
3.7%
Economic sectors
Credit market
CAM dominant for agriculture. Strong mortgage demand from Italian MRE (investment in Béni Mellal, Kasba Tadla, Fquih Ben Saleh). Rates negotiated via MRE agreements.
Insurance market
Market growing driven by MRE real estate. MAMDA-MCMA covers agriculture. Home insurance represents 60% of local individual market.
Local specifics
Fquih Ben Saleh nicknamed 'Little Italy' due to Italian-inspired constructions financed by MRE. Banks have Italian-speaking advisors.
Main cities
Dominant institutions
Compare offers available in your region
Discover the best credit and insurance offers adapted to your Morocco location.